“It Was A Risky Film To Greenlight”: Jio Studios Head Jyoti Deshpande On ‘Dhurandhar’ Success

I don’t usually comment but I think it’s crazy how some movies can just become part of pop culture like 'Dhurandhar' did 🤯. I mean, people were discussing it at dinner tables and on WhatsApp chats before it even hit theaters - that's wild! And I think it's awesome that Jio Studios is taking a chance on quality storytelling over big-name stars, because let’s be real, those sequels aren’t getting the attention they deserve 💁‍♀️. It’s like, you have these massive tentpole event films and then direct-to-streaming content dominating the market - I feel like we need more movies that are just good, you know? 🍿
 
I think it's amazing how 'Dhurandhar' became a cultural phenomenon without any massive marketing push 🤯. It just goes to show that when you have a great story, people will connect with it on their own. I mean, who hasn't had those deep conversations at dinner tables or WhatsApp chats about some movie? 💬 It's not just about the big names or star power, but about telling stories that resonate with audiences. And Jio Studios is taking a bold step by focusing on quality over quantity 📚. Let's hope they continue to take risks and push boundaries in the industry! 💥
 
I'm loving how 'Dhurandhar' took off like a rocket! 🚀 I mean, who would've thought an unconventional spy thriller with a long runtime and sensitive subject matter would become the talk of the town? 😂 Jyoti Deshpande's gamble really paid off, and it's awesome to see the studio taking risks on quality storytelling over casting big stars. The OTT revolution has definitely changed the game, making audiences hungry for content that resonates with them 🤯. It's refreshing to see 'Dhurandhar' become part of pop culture, with people actually discussing it at dinner tables 🍴. Now, I'm excited about 'Durhndhar 2' - a five-language strategy is just what the doctor ordered! 💸
 
🤔 So I'm wondering, what do you guys think about the new trend of watching movies on OTT platforms just a few weeks after release? Do you prefer that or still want to watch them in theaters? 🍿 And honestly, can you relate to seeing your favorite movie being discussed with friends and family at dinner tables? 😂 It's crazy how 'Dhurandhar' became part of pop culture so quickly! What do you think is the biggest challenge for filmmakers when trying to create content that resonates with audiences these days? 🤷‍♀️
 
I'm loving how 'Dhurandhar' just became this cultural phenomenon and people are still talking about it like it's all anyone's been discussing at social gatherings 🤣. I think what really worked here is that OTT platforms have changed the way we consume content - now we're so used to binge-watching shows within weeks of their release, it's cool when movies can replicate that magic on the big screen. The studio's focus on quality storytelling over casting decisions is a great direction to take, and I'm excited to see more films like 'Dhurandhar' and its sequel hitting theaters soon 💥. One thing that does worry me though - with OTT platforms so dominant in our viewing habits, are we gonna start seeing less of those big-budget event films? 🤔
 
I'm freaking out over Dhurandhar!!! 🤩 Like, I know it was a risk with that chaptered narrative and all, but Jio Studios totally nailed it! 💥 The way it became part of pop culture is insane - people are still talking about it nonstop! 📣 And I love how they're committing to quality storytelling over casting decisions. It's like, finally, studios are realizing that stars aren't everything! ⭐️ Dhurandhar's success is a game-changer for Indian cinema and I'm so here for it! 💖 The fact that OTT platforms are changing audience behavior is wild - now we get to see stories being released on streaming services fast! 🤯 So yeah, Jio Studios is killing the game with their new strategy. Bring on Dhurandhar 2 and all those multi-language releases! 🎥
 
Back
Top